Polley Wealth Management provides discretionary investment management for high-net-worth families, successful professionals, and business owners in Orlando and throughout the United States. 

Portfolios are built on an institutional platform, held at third-party custodians including Charles Schwab, Fidelity, and Altruist, and managed under a fiduciary standard for an asset-based fee. 

It describes the construction discipline that governs endowment and family office capital, applied to a private household. Four things define it.

A written investment process determines how capital is allocated, so decisions follow a documented framework instead of a market opinion formed that morning.

Allocation reaches across the full opportunity set available to the investor, including asset classes that most retail advisory accounts never touch.

Outside managers are vetted before they are hired and reviewed continuously afterward.

Assets sit with an independent custodian, which means the record of what you own comes from an institution the firm does not control.

Access to private markets and certain alternative strategies depends on accredited investor or qualified purchaser status under federal securities rules.

Capital is allocated according to when it will be spent. That single decision drives more of the long-term result than security selection does.

Money needed inside three years is not exposed to equity risk, which removes the possibility that a decline forces a sale at a price you would never accept voluntarily. Capital with a twenty-year horizon carries the growth weight, because time is the resource that lets volatility resolve in your favor.

Diversification is treated as a source of return rather than a defensive gesture. Holdings that move differently from one another allow rebalancing to add value across a full cycle.

Cost and tax drag are managed as aggressively as allocation. Both are certain. Return is not.

Construction begins with a liquidity structure. Near-term spending, known capital commitments, and reserve requirements are funded first with cash and short-duration fixed income. What remains is long-horizon capital, and it is allocated for growth.

From that foundation, portfolios are built across the following:

• Cash management and liquidity reserves. Treasury funds, high-yield cash, and laddered short-duration instruments.
• Fixed income. Individual bonds and bond ladders where the size supports them, municipal exposure where the tax bracket calls for it, and credit or duration positions sized against the equity allocation.
• Domestic equity. Core exposure supplemented by separately managed accounts that hold individual securities directly.
• International and emerging market equity. Developed and emerging exposure sized to the role it plays in the overall risk budget.
• Alternative strategies. Positions selected for behavior that differs from public market beta.
• Private equity and private credit. Available to accredited investors and qualified purchasers, sized against a liquidity plan that accounts for capital calls and lockup periods.
• Hedged strategies. Used where the mandate and the cost justify the drag.
• Real estate and real assets. Public REITs and, where suitable, private real asset exposure.

Every position is assigned a specific role before it is funded. Holdings that no longer serve that role are removed.

Vehicle selection is a separate decision from allocation, and it has real consequences for tax and cost.

Separately managed accounts hold individual securities in your name. You own the underlying positions, which allows tax-loss harvesting at the security level and permits restrictions on holdings you want excluded. Pooled funds cannot offer either.

Individual bonds provide a known maturity date and a known cash flow, which matters when fixed income is funding a specific liability.

Funds and exchange-traded products are used where the asset class is efficiently accessed that way and where cost favors them.

Private placements are used for allocations unavailable in daily-liquidity form, with subscription documents, capital call schedules, and lockup terms reviewed with you before commitment.

Manager selection runs through documented due diligence. The review examines results across complete market cycles rather than trailing quarters, the tenure and stability of the people running the strategy, total fee load including underlying expenses, tax characteristics of the mandate, capacity constraints, and how the strategy is expected to behave alongside everything already held.

Monitoring continues for as long as the manager is held. A change in portfolio management personnel, drift away from the stated mandate, an unexplained change in risk profile, or a fee increase reopens the evaluation. Managers are replaced when the reason for hiring them no longer holds.

Rebalancing follows written tolerance bands rather than a calendar. When an asset class drifts beyond its band, the portfolio is brought back toward target.

The mechanics are handled in the order that costs the least. New contributions and dividends are directed toward underweight positions first. Trades in tax-deferred accounts are used before taxable trades. Realized gains in taxable accounts are budgeted deliberately, with the tax cost weighed against the drift being corrected.

Asset location is decided before anything is purchased. Which holdings belong in a taxable account, which belong in an IRA, and which belong in Roth is a function of how each one is taxed and how fast it is expected to grow.

Losses are harvested opportunistically through the year, with wash sale rules tracked across every account in the household. Separately managed accounts make this possible at the individual security level, which produces harvesting opportunities in years when the index itself is positive.

Realized gains are budgeted ahead of year end so that portfolio activity does not create a surprise at filing. Concentrated employer stock is unwound on a schedule built around the tax bill and your trading windows. When you have a CPA, the firm coordinates directly with them so the portfolio and the return reflect the same plan.

Risk is measured as the chance that capital fails to fund its purpose. Standard deviation matters only insofar as it threatens that.

Position sizing prevents any single holding from damaging the plan. Portfolio volatility is matched to the years available before the money is spent. Concentration in employer stock or a single sector is identified and addressed on a defined schedule. Liquidity is maintained at a level that keeps illiquid holdings from ever forcing a decision. Where downside protection is used, its cost is weighed against the exposure it removes.

Charles Schwab, Fidelity, and Altruist. They hold the securities, produce your statements, and process every dollar that moves in or out. Polley Wealth Management holds trading authority and the ability to bill the disclosed advisory fee.

Separating custody from management gives you an independent record of your holdings and lets you verify every transaction with an institution the firm does not control. Account access is yours directly and does not run through the firm.

A single asset-based advisory fee, disclosed in writing before an account is opened and billed from the account. There is no transaction-based compensation on the advisory relationship. Underlying fund and manager expenses are disclosed separately.

Custodial statements come directly from Schwab, Fidelity, or Altruist. Portfolio review meetings cover allocation, manager changes, and any adjustment being recommended.